8.02.2012

Pumped Up Kicks [Wedge Sneakers]

Isabel Marant has singlehandedly ushered in the most unlikely trend in women's footwear with her suede wedge sneakers. The fashion crowd literally went bonkers for the sporty style, and the masses are close on their heels. But Marant is hardly a stranger to creating shoe frenzies; her slouchy fringed boots from past seasons were perpetually sold out at every major retailer. What's impressive here is that after season upon season of sky high stilettos and chunky platforms, Marant looks in the opposite direction to the decidedly unglamorous tennis shoe for inspiration for her latest footwear craze. Following Marant's success, a slew of imitators have joined the game and not just from the typical knock off culprits; brands like Giuseppe Zanotti and Marc Jacobs are capitalizing on the trend. The originals by Isabel Marant are still selling out as they hit the floor, so maybe these other designers are on to something.
Isabel Marant

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